Now + There
Brand Identity, Campaigns + Public Art Signage
Project Overview
Now + There is a non-profit focused on delivering thought-provoking public art projects that advance new definitions of public art, expose Boston to the cultural, social, and economic benefits of art, and help define Boston’s essential public art identity.
We developed a bold logo, color palette, and pattern design, which has helped to establish their powerful message with visual impact. We developed a contemporary, bold brand and visual language that speaks loudly but also allows the art it’s paired with to shine. We used pattern and the primary colors of cyan, magenta, yellow, and black to create a strong visual language.
LOCATION: Boston, MASERVICES: Logo Design, Brand Identity, Marketing Campaigns, Environmental Signage, Wayfinding Signage 
CREDITSPROJECT TEAM
Karen Stein
Racquel de Barros
Alicia Mason-Guild
Michael Padgett