BU Spark! at Boston University

Brand Identity + Campaign

Project Overview

Bu Spark! is an innovation and experiential learning lab housed in the Boston University faculty of computing and data sciences. We partnered with the folks at BU Spark! to develop marketing collateral, help refine their logo, update their style guide, and expand their visual library.

 

LOCATION: Boston, MA
SERVICES: Style Guide, Logo Refinement, Brand Strategy, Visual Identity, Marketing Collateral, Image Art Direction
 
 
Two Boston University Students sitting at BU Spark table
White BU Spark white logo on teal blue background
BU Spark! brand style guide pages
Close up of BU Spark! style guide pages
BU Spark! Spring 2023 events calendar

CREDITS

PROJECT TEAM

Karen Stein
Alicia Mason-Guild

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